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Abstract Bridge

Tell a powerful brand story.

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Whether telling your true story for the first time or re-invigorating your story to match who you've become, a powerful brand story creates clarity and a north star for your entire business.​

  • Story workshopping and development

  • Translation to brand manifesto

  • Story integration with key tools (i.e. investor and sales pitches)

Go-to-market expertise you need now...not later.

You need to grow (or continue to grow) quickly, but you don't have the strategic support and hands that you needed yesterday. We give you access to seasoned marketing expertise without the overhead of full time hires or long-term contracts. Great Catch Consulting helps transformative businesses take pivotal steps forward that may otherwise feel unrealistic.

Ensure you're using an aggressive, yet pragmatic, marketing approach.

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Tie spend, activity, goals and team alignment to business goals and impact. ​

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  • Strategy analysis or development

  • Goal definition and alignment

  • Spend analysis and recommendations 

  • Team design and optimization

  • Tactical plan development

Align marketing strategy with Sales delivery.

 

Define/refine marketing's role in driving demand, and then align it with specific campaigns, activities and sales enablement.

  • Demand generation strategy refinement

  • Modeling goals to sales cycle and buyer journey

  • Campaign design, development and planned sales enablement

  • Performance metrics and reporting

Create communications that impact the entire business.

 

Develop and execute a messaging and content strategy that takes into account the goals and needs of Marketing, Sales, Client Services, Product and HR.

  • Communications strategy refinement

  • Customer journey mapping to key messages and content

  • Content strategy translation to content calendar

  • Baseline analytics to measure content performance

Take products to market with a clear target and a prepared team.

 

Readying to launch a new product means you need to have a crystal clear idea of the market you are going after, as well as a team prepared to go after it.  

  • Market and key persona definition

  • Product value prop definition

  • Competitive analysis and messaging

  • Sales enablement and training strategy

  • Demand generation and sales projections

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